CSR has acquired NordNav Technologies and Cambridge Positioning
Systems, and the combined technology will allow the company to provide software-based low cost GPS suitable for mass-market
mobile phones and PNDs (personal navigation devices). CSR will apply its own experience in embedding radio technologies into
the mobile platform and expects its first autonomous and assisted GPS product offerings that support satellite navigation
and other location-based services to be available during H1 2007, with cost expected to subsequently reduce to less than US
$1.
CSR's GPS technology will be demonstrated at 3GSM Congress, 12th to 15th February 2007, Barcelona.
The
two acquisitions enable CSR to offer a GPS solution to handset, PND and other portable device manufacturers, offering an important
added-value technology.
CSR's acquired patented GPS solution is a software-based architecture that allows an incremental
price that falls to less than $1 of the overall BoM when used with CSR's Bluetooth technology.
CSR's patented
methods to reduce both the number of processor cycles and the time to first fix, give an extremely power efficient overall
solution with less than half the processing requirements of alternative solutions, whilst remaining flexible enough to perform
highly dynamic and accurate tracking.
With availability during H107, the software GPS technology acquired from NordNav
will also take up 80% less area than competing hardware solutions and is the lowest cost solution on the market, with a price
that is set to fall to less than $1.
This means that CSR's GPS technology is practical for mass-market mobile applications
including low-medium end feature cellular handsets, Smartphones, PNDs and other portable devices.
CSR saw that GPS solutions
needed to be much smaller, lower cost, and less power - and processor - hungry to enable a dramatic increase in mobile handset
attach rates for personal positioning and location based services.
To ensure the technology is usable, it is also essential
that it works in harmony with GSM/3G radios, that the satellite signal acquisition time is reduced, and that location fixes
can be maintained in all environments - even indoors.
CSR acquired NordNav Technologies and Cambridge Positioning Systems
to bring together the solutions to all these hurdles, and combined the technology with its own expertise in embedding wireless
technologies into small and power sensitive mobile applications.
CSR has acquired Cambridge Positioning Systems for
its Extended GPS (EGPS) software algorithms for mobile handsets and network server software.
These algorithms allow
users to achieve a faster location fix (less than 3s), and also provide GPS coverage in dense urban areas and even indoors
where there is no access to GPS satellite signals.
In addition to improved user experience, the faster fix means that
in comparison to conventional Assisted GPS, power can be reduced by a factor of 10 or more.
With a combined GPS and
EGPS software for handsets, CSR will be able to offer the most competitive, complete and technically advanced mobile GPS solution
available to mobile handset, PND, and other portable device makers and operators.
CSR's GPS technology will support
the Galileo global standard.
Matthew Phillips, SVP of CSR's Mobile Handset Connectivity strategic business unit,
commented: 'At $5-10, current GPS solutions are too expensive and just not practical for mainstream cellphone applications'.
Phillips
continued: 'There are also performance restrictions in terms of both handset and network that have meant that the technology
is not appropriate for the mobile platform'.
'The two acquisitions mean that CSR has removed the barriers for
mobile handset makers and operators to provide location based services for the mass market'.